Growth Review
This review is about who your website brings in. Your own home county search, "solar panels waterford," is the one thing that brings you real traffic, and it's split across two versions of your homepage instead of landing on one. Your EV charger page is well built and aimed correctly, it just isn't ranking yet. Your dedicated solar panel installation page doesn't appear in the search results at all. It's all detailed below, with what to do about each one.
Here is what actually brings people in, and what should but doesn't. "Solar panels waterford" is the only search producing real visits, and Google is being shown two different pages of yours for it: your real homepage and a second page also called "Home."
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar panels waterford | 170 | Homepage is 7th (100% of your traffic). A second homepage-style page is 50th for the same search. | 7th |
| ev charger installation | 1.3K | 27th, on your real dedicated page. Zero visits yet. | 27th |
| ev home charger installation ireland | 320 | 29th, same page. | 29th |
| electrical shops waterford | 320 | 54th, on your electrical services page. | 54th |
| electrician waterford | 260 | 31st, same page. | 31st |
You have a dedicated page built for solar panel installation. It doesn't show up anywhere in the 14 searches Google tracks for the site, which means it isn't currently in the results for any real search at all, not even a low one. Your EV charger page, by contrast, is aimed correctly and simply needs time and strength behind it.
The pages exist and the aim is mostly right. This is steady monthly work: pointing one homepage at the search instead of two, filling in the missing images, and giving the solar installation page enough strength to show up at all.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
Around 2,200 people a month typing these words into Google.
Right now, 2 visits a month come through, all from one homepage split two ways.
Not one confirmed page-one ranking anywhere in the 14 searches tracked.
That gap isn't traffic waiting to arrive on its own. It's the size of the opportunity once the homepage split is fixed and the solar and EV pages have room to climb. You know your close rate and your average job value. That's the sum worth doing on your side.
Every one of these searches happens whether your site is aimed at it or not. Right now the EV charger and solar buying searches in Waterford go to whichever competitor's page Google trusts enough to show first.